ST. PETERSBURG, Fla., November 23, 2020,/PR-Gateway/ — Insights Analytics, the leader in Analytics, Data Science, Reporting, and Market Research; today announced the appointment of Jeff Martin as Managing Partner and Chief Revenue Officer. In his new role, Martin continues to bring an impressive track record of Sales and Business Development experience to Insights Analytics. Previously, he served as Vice President of Business Development at Insights.

In his new role, Mr. Martin will oversee Insights Analytics’ efforts to deliver greater value to clients globally, while also increasing and compounding the impact and return on their many different initiatives. Martin will also be filling the Practice Lead position vacated by prior Chief Analytics Officer & CEO Randy Malluk, who pursued another full-time position. “We are so confident that Jeff Martin is the right leader to lead Insights and its clients in its pursuit of reaching new heights and achieving more through analytics, especially as the org builds on its investments and innovation in team, tools, capabilities, and solutions,” said Randy Malluk, now board chair of Insights Analytics, “Jeff is the right man for the role and we are so proud of everything he’s done and will continue to do for the company.”

“I’m thrilled and honored to be named Partner and to have the opportunity to lead this organization as Chief Revenue Officer by continuing to provide successful engagements, initiatives, projects, and support packages for our clients here at Insights. Our company has quickly gone from the industry pioneer to one of the leaders in data-driven insights for innovative and growing companies who need analytics to reach higher levels of performance. My goal remains to bring our clients more of our value; and to source more clients who will benefit as well.” said Insights’ new CRO, Jeff Martin.

“Throughout his tenure and career, Martin has been a top-performing, results-oriented business development professional with nearly 30 years’ experience in
enterprise and technology client development, building relationships with strategic alliances and business partners,” said Harold Bradshaw, Insights’ CFO. “Martin has also exhibited proven leadership skills, excelling in managing business operations, and leveraging channel relationships into collaborative selling scenarios. As a sales leader, he is well-versed in enterprise technology for big data analytics and we are highly confident he will do a fantastic job leading Insights next chapter.”

About Insights Analytics: Insights is a privately held data science and analytics practice whose breakthrough approach to data analytics helps clients drive massive performance improvement in every part of their business. Insights Analytics is based in St. Petersburg, FL. To learn more, please visit or follow us on LinkedIn.