Your destination for Data Analytics and Insights.
Looking for DataPros? IA has divested our professional services platform. We now focus on providing thought leadership and SEO via our website.
For more info on featured content, pages, and articles: Contact Us
3 Ways To Use Data Analytics In Business
The business world is rife with competition. Companies constantly compete with each other for sales in the market. The big companies invest a lot of money into research to develop strategies that will give [...]
Use Consumer Insights to Amplify Marketing
Good consumer insights are the key to amplifying your marketing efforts and knowing your customers' requirements and desires has become critical to ensuring your company's long-term viability. Listening allows you to learn from and [...]
7 Advantages of Business Intelligence
Advantages of Business Intelligence Business Intelligence is a process where the strategies and technologies are combined and used to gather, process, and analyze business data and information. Business intelligence has [...]
The Ultimate Guide to Consumer Insights
What Is Consumer Insights & Why Is It So Valuable? Consumer insights is a term used in reference to research and information gathering regarding a particular segment of individuals which usually informs the brand, [...]
Where Data Analytics and Human Resources Overlap
Data holds the power to transform any business. Data or analytics departments are not confined within their own echo chambers, but glean substantial information to help an entire business make more informed decisions. In [...]
Use Continuous Improvement for Growth Now
What a year! 2020 has certainly been one for the record books. It has been marked with dramatic and volatile economic change. What has made the current environment such a shock to most companies is [...]
Insights Exec Named 40 Under 40 Innovators for 2020
Insights Analytics is thrilled to share that our own executive Randy Malluk was selected as one of the top 40 Under 40 Innovators for 2020 in the Analytics Industry's May-June 2020 issue of Analytics [...]
Non-Profit Data Analytics -Surviving a Post-Covid World
Non-Profit Digital Round-Table: Data, Analytics, & Data ScienceTo help organizations cope during this unprecedented time, Insights Analytics has joined forces with Donor Science Consulting and Environics Analytics to participate in a digital round-table series on [...]
Business Intelligence: Defined & Described
Check out fantastic Business Intelligence Services, Solutions, and Packages here ---> Business Intelligence Services Business intelligence is defined and described as the analysis of business data. Also called "B.I.," [...]
An Overview of Big Data Solutions
Big data is a field that finds ways to analyze and systematically extract information from or otherwise deal with data sets that are too large or complex to be dealt with by traditional data-processing [...]
Data Analytics Companies
Data analytics is the process of analyzing collected data in order to help organizations make informed business decisions. To that end, data analytics companies analyze the data in order to help uncover hidden value [...]
Analytics Cloud Computing Services
Analytics Cloud Computing Defined Analytics Cloud Computing is defined as an application development platform with a focus on cloud computing. The goal is to provide an efficient user experience for your users that is [...]
How to Find the Best Data Mining Company
Data Mining Defined Data mining is the process of constructing, verifying and reporting data in order to gather, validate and compare information for reporting, analysis, prediction, and estimation purposes. To understand data mining in [...]
Business Analytics Solutions and Services
Business Analytics Defined Business analytics is the ability to predict, measure, and analyze a company's data on a human level. There are many different metrics and analytics available to perform business analytics today. Both developers [...]
The Most INTELLIGENT Article I’ve Ever Written
Okay, I already know what you're thinking: "Bold claim Randy!" -But when you realize that I am diving head-first into the deep-end with one of the biggest questions that Artificial Intelligence has right now, you'll [...]
Is the Analytics Consultant Worth Hiring? Absolutely
If your company is in need of performance improvement, you'll likely be faced with the question of whether to hire an analytics consultant or to hire internally, since you will want to strengthen the [...]
Supporting Habitat for Humanity
This past Friday, November 22, 2019, the Insights team proudly volunteered with one of its favorite organizations, Habitat for Humanity! Insights Analytics is determined to promote good corporate citizenship and is intent on supporting [...]
Visual Analytics: Your 5-Step Guide
What is Visual Analytics? Visual Analytics is defined as a collection of data and analytics that serves as a comprehensive suite of metrics and processes, that helps to guide your decisions, understand your user [...]
PARTNERS AND PLATFORMS


























